Request for Proposals: 2027 Sequoia Visitor Guide
The Sequoia Tourism Council (STC) is now accepting proposals from qualified firms to design, sell advertising for, and publish the 2027 Sequoia Visitor Guide, the region's official tourism publication.
For more than 14 years, the Sequoia Visitor Guide has served as the premier planning resource for travelers exploring California's Sequoia region. Distributed throughout the year and used at trade shows, visitor centers, tourism events, and online platforms, the guide showcases the region's lodging, dining, outdoor recreation, arts and culture, agriculture, history, shopping, and gateway communities.
The Sequoia Tourism Council is a collaborative partnership of chambers of commerce, destination marketing organizations, cities, Tulare County, federal partners, and tourism stakeholders working together to promote the region and support its visitor economy.
Project Overview
The selected partner will provide:
- Advertising sales and revenue generation
- Publication design and layout
- Photography, artwork, and visual asset management
- Editorial coordination
- Printing coordination and project management
The finished publication is anticipated to be approximately 84 pages and include a regional centerfold map, with a print run of approximately 50,000 copies.
Key Dates
| Milestone | Date |
|---|---|
| RFP Release | July 13, 2026 |
| Questions Due | July 23, 2026 |
| Responses Posted | July 30, 2026 |
| Proposal Deadline | August 6, 2026, 5 p.m. PST |
| Selection of Candidate | August 20, 2026 |
| Project Launch | August/September 2026 |
How to Apply
Proposals must be submitted electronically by 5:00 p.m. PST on August 6, 2026, to sequoiatourism@gmail.com.
- Submissions should include:
- Proposal and project approach
- Relevant publishing samples
- Scope of work and budget
Experience with publication management, advertising sales, and tourism marketing
For complete details, download the full RFP.
